What we DO

We turn data into insight and action

We’re making the Kempen region data-driven, because:

Performance

Top-performing companies are data-driven and we want our region to thrive too.

Growth

With today’s technology, almost anything is possible.

Balance

Intuition guides you. Data grounds you in facts.

Foundation

Data is everywhere and it’s here to stay.

Because in data-driven companies: 

  • Information is widely accessible and usable
  • Knowledge doesn’t live in silos or with individuals
  • People can easily find the right information
  • People are able to turn insights into action

Our approach: Strategy before Technology

We see it time and time again: starting with technology rarely leads to the desired results. More often, it results in frustration and disappointment.

That’s why we follow a structured approach that truly delivers impact. We always start from a business goal (often still vague) and translate it step by step into concrete insights and actions.

From that goal, we map the underlying processes and identify where and how data is generated. This data is usually scattered across multiple systems. Most organizations today work with 5 to 20 tools, ranging from apps to SaaS solutions.

Together, we determine which insights are truly relevant for your organization—so you can make better decisions, optimize your processes, and improve customer satisfaction. Finally, we set those insights in motion. Because, as you know, an insight only has value when it leads to action.

Working with us: what to expect

  • We start from your reality: who you are as an organization and where you stand today
  • We help you leverage modern technology to identify bottlenecks and growth opportunities
  • Together, we determine which technology best fits your current situation, across people, skills, tools, and goals
  • We provide tailored support at strategic, technical, and operational levels, so you can truly put it into practice
  • And you can always reach out to us with any data-related questions

Smart technology choices

We understand how systems work, independent of specific tools or technologies. We choose what best fits your situation and remain fully tool-agnostic.

We have experience with major international platforms such as Azure (Microsoft), Google Cloud, and AWS (Amazon), while strongly believing in European and open-source solutions. In 2026, a sovereign cloud is often the smartest choice: you retain control over your data, significantly reduce costs, and gain in functionality: cutting costs by up to three times while doubling capabilities.

Our own platform MAKO, brings everything together to set your data in motion. It combines insights, automation, and AI into one integrated solution, specifically designed for SMEs ready to take a technological leap into the future.

Our ultimate goal is always the same: to build a stable, scalable solution that you can manage yourself over time, with your own people, without endless reliance on external consultants.

We design our infrastructure with reproducabilitiy, scalability and maintainability in mind. This means infrastructure-as-code (IaC), GitOps and containerized platforms. In tooling terms, we use Terraform or OpenTofu and ansible for IaC, Komodo and ArgoCD for GitOps and run our services in docker, oci containers or kubernetes (k8s) specifically Talos Linux.

That said, we know our stuff. Connect if you have a special request.

Our data platforms are vendor agnostic. We have built platforms on Google Cloud, Azure Cloud and AWS. Most of our technology design comes from experience and has clear abstractions for each tool.

We layer the following abstractions: Integration, Data Modelling, Scheduling, Data Contracts, Data Security and Catalog, Data Visualisation, Data Automation.

  • Microsoft: azure functions with dlt, azure databricks, dbt, microsoft PowerBI
  • Google: dataflow, bigquery, dbt, looker studio
  • AWS: lambda functions with dlt, redshift or s3 tables + trino, dbt, streamlit / Microsoft PowerBI
  • On-premise or german cloud: MAKO

The building blocks of a data platform

Data Education: We sail with you until you take the helm yourself

We are only done when you can do it yourself. Or as we like to say: “Teach an organization to think in a data-driven way, and they will build their own future.” Great analyses, dashboards, and insights are only the beginning. That’s why our role doesn’t stop at delivering solutions.

At Understanding Data, we offer data education for business leaders, entrepreneurs, public sector organizations, and other stakeholders. Our goal is to empower people with the skills and insights needed to truly make data-driven decisions.

No dry theory. We set the course, raise the sails—but in the end, the rowing must be done. And that’s where we choose collaboration: we can row alongside you, or we can bring your team along so you learn to steer the ship yourselves.

Our approach consists of:

  • Tailor-made training programs for different target groups
  • Practical workshops with real data and real-world cases
  • Conferences & seminars where we share trends, technology, and insights
  • Continuous learning, so knowledge doesn’t stop after one session but keeps growing

 

We also collaborate with organizations such as VOKA to make knowledge widely accessible.

Ready to Design Your Data Future?

Let's create your strategic roadmap

Do you want to make better use of your data and information? Contact us now, and learn how we can bring your organisation to the next level.